Allegro Communications, Inc. was founded in 1990 as a traditional direct marketing firm. We created direct mail and other direct response printed materials. As marketing has evolved, so has Allegro. Our core areas of expertise have expanded to include the development of high-impact collateral materials and response-driven online communications. From the marriage of traditional direct mail and online technology, FreshDM was born. FreshDM is an online application that allows users to create and mail highly custom, relevant direct marketing and direct mail materials.